With our new „Pay What You Want” function, you can now set the price for your Now account yourself and adjust it at any time. Because your decision to join or stay with Tomorrow shouldn't depend on the monthly fee. You can find out more about the new function and why we decided to introduce it in the article.
Now: An account at a self-determined price
We are aware of how much life situations can differ from one another and that account fees therefore have a different impact on your wallet. We want to better reflect this reality with a new function. From 17.10.2024, you can use Pay What You Want to determine the price for your Now account yourself when you open an account or adjust it in the app as an existing customer. If necessary, you can change the selected amount on a monthly basis.
Because sometimes you need to bridge short financial lean periods, sometimes you are permanently short of money and in both situations you should be able to close or keep your Now account. The important thing is: even if you pay less, you still get all the functions that the account normally offers.
What price is fair for both sides? A few examples:
What's the best way to decide how much you can pay? This is totally individual: maybe you're a single parent, looking for work or on a training salary? Then sometimes there is simply no money left for the account fee.
Maybe you have a regular but smaller income or are currently on parental leave and can still pay 2 to 3 euros per month for your account. Or you're doing well financially and it's no problem for you to choose the regular price of 4 euros per month, which allows us to operate sustainably.
All these situations are perfectly understandable. And that's why, from now on, you should be able to decide for yourself how much money you want to pay per month for the Now account. And you are indeed free to decide - we don't check why you pay the price you choose. We trust that our customers will make a fair choice for both sides and that those who can will continue to pay the regular price.
Why is Tomorrow introducing this price option?
We want to offer an account for as many people as possible and, with the Now account, we are now relying on the principle of solidarity: those who can pay the regular price, those who can't pay less - and together we can still make it work.
After all, we still want to and have to look at our profitability and cannot offer all customers a free account. However, we are convinced that with our community, a model such as the self-determined price can work, which is absorbed by the entirety of the accounts and thus enables more people to have a sustainable current account.
The most important points at a glance:
The self-determined price for the Now account will be available from 16.10.2024
You can choose a full euro amount from 0 euro to 4 euro
The self-determined price can only be used for monthly payments Existing customers who have chosen the annual price can switch to monthly payment at the end of the year.
You can adjust the monthly fee in the app at any time
The self-determined price refers solely to the monthly account fee for the Now account; costs for withdrawals, for example, are excluded.
Even if you pay less than the regular price, you still get all the features that the account normally offers.
You can find an overview of our account models and the Now features here.